Nike Energy Pack
Vapor Untouchable 2 Print Campaign
In this campaign to hype the release of the all-new Nike Vapor Untouchable 2 and its trick new colorways, I teamed up with the product team at Nike to gain insights into their color and style choices in order to produce the final artwork. There were multiple styles of cleats in each colorway family and the artwork depicted each unique cleat attribute. Fun project to launch a new season of Nike Football cleats.
Design Director | Dave Frank
Lead Design | Rory Brown
Product Photography | Swanson
The Alpha Menace Storm Pack is made for lightning-fast direction changes.
Lunar Beast cleats are designed for the larger players working in the trenches, so the design narrative reflects a more powerful cleat.
Process and inspirations we went through to get to these images.
